Cuba presents tourist offer in Italy

Near 150 representatives of travel agencies, touroperators and the specialized press were meet in Milan to the presentations of a caravan promotional called "Authentic Cuba" that will travel up to June 4 by several cities of Italy and Spain showing the novelties and tourist offers of the Caribbean island.

The promotional caravan arrived in Milan coming from Venice, and up to June 4 it will also arrive in Bolonia, Ancona and Roma, in Italy, besides Madrid, Sevilla, Málaga, Murcia and Valencia, in Spain. The interested parties in the Cuban offer could exchange with representatives of Cuban tourist companies as Cubanacán, Great Caribbean, Islazul, Cubatur and Havanatur, as well as of the chains hotel Sun Meliá and Western, the Spanish airline Air Europe and Blue Panorama.

The directress of Communication and Marketing of the Mintur, Aleida Castellano, it presented the new campaign of Authentic denominated promotion Cuba, and it exposed the Caribbean domestic cultural and historical securities. On the new Authentic campaign Cuba, commented that its essence leans on in the town, its customs and social environment as main attractiveness.

The journey is carried out in a labeled bus with allegorical images Cuba and its recreational industry. The Caravan includes exchanges and negotiations, presentations on the tourist development in Cuba and gastronomic and musical encounters, among others.